They've written it on TikTok, Instagram, emails... it's clear now: our puzzles are so beautiful that some even think they're designed with artificial intelligence. But NOTHING COULD BE FURTHER FALSE .
This is not just a blog post, but a real official statement: StoPuzzle does not use artificial intelligence , and here we want to say it once and for all.
Why don't we use AI?
To answer this question, I want to start from the beginning. We founded StoPuzzle because we love puzzles , but after seeing the same illustrations everywhere, we realized something truly original was missing. The same old Disney images, the Colosseum, the same old artwork… Oh, it's all beautiful! We're huge fans of Disney puzzles and all those movies, but precisely because we know them so well by heart, it gets boring when the imagery becomes so repetitive.
So, what did we decide to do?
We've chosen to give value and a voice to those who truly understand illustration , to those who put creativity, time, and passion into creating a one-of-a-kind design that can't be found anywhere else. We love our work ! Sure, artificial intelligence could help us in many ways—we could print many more puzzles—but where's the value in that?
The creative and operational process at StoPuzzle is one of the most important and challenging phases, but it's what makes our project special. Our goal has always been to create the coolest puzzle brand in the world, with unique and unobtainable creations , and that's why we've chosen to collaborate with talented artists from around the world.
This is why we prefer not to use AI . Obviously, we don't criticize those who do... they are simply different choices .
Here's also the video we posted on our social media platforms TikTok and Instagram.
